2012 notebook - Hugo & Cat
Notebook, book, calendar, diary, digital agency
<p>Notes. Concepts. Numbers, dates and doodles. We all need something to scribble stuff down in – what better than our own agency notebook?</p>
Hugo & Cat
Notes. Concepts. Numbers, dates and doodles. We all need something to scribble stuff down in – what better than our own agency notebook?
In 2011, we created a little black notebook to give to staff and clients. It went down really well, so we decided to evolve it for 2012. We chatted to the people who used it and worked out what they wanted. That meant whacking in a calendar, upping the pages and ending on a connect-the-dots game as an extra bit of cheeky H&C branding. And we snuck in a game of boardroom bingo for really slow meetings…
We also gave the design a facelift, bringing it into line with our new branding and using a thicker stock to make it feel even nicer. Thanks to the skills of printers Generation Press, it looks a treat – they’re so popular with clients we’re a bit worried we’ll run out before 2013 rolls around.