User experience
Designing interactive and online experiences is about more than deciding how they should look – it's about making solutions that really work.
Each time a customer interacts with your brand they are engaging in an experience. Delivering the right experience is becoming a key strategy for differentiation and growth.
Whether it's an online brand, an interactive e-learning tool or an e-commerce application, experiences that generate positive emotions are memorable — and memorable experiences generate loyal customers.
All our projects follow a user-centred design approach. UCD is a well-established way of creating successful interactive products, based on principles from design, psychology and software engineering, and offers remarkable business benefits – including increased customer loyalty and reduced risk. Using techniques like personas and scenarios, interaction design and information architecture, we create user-interfaces with defined navigation and efficient user journeys.
As the online environment becomes increasingly measurable, our Performance Analysis service provides insight and evaluation of user behaviour data helping clients plan their future strategy.
For more information call Rachael Scott on +44 (0)20 7375 0909
How we can help
- Interface and site mapping
- Content matrices
- Process and user journey diagrams
- Annotated interface wireframes
- Descriptions and diagrams of the functional behaviour of a product
- Interactive and paper prototyping
- Copy guidelines
- Complete page or screen templates
- Visual style guide and visual assets
- Mapping and measuring the customer experience
- Customer experience comparison against the competition
- Connecting customer touch points to create a continuous experience
- Demonstration of the links between customer experience indicators and your overall business performance
Online learning for 11-14 year olds.
Creating an immersive e-learning platform.
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User experience for improved business performance.
Online workflow management tools for MITIE Business Services.
Read full case study